Work at Home Moms Talk Radio

As a business coach I get lots of questions from not only ‘newbies’ looking to break into the WAHM world but ‘oldies’ as well! Today the roles are reversed and I get to ask the questions! Karri Flatla, author of Alpha WAHM Blueprint: An Empowerment Guide for Work-at-Home Moms has graciously offered to answer three interview questions for us as part of her blog tour.

1. What is the one most important tip that people will find in your book the Alpha WAHM Blueprint?

Right off the bat in Chapter 1 I ask women to think deeply about why they want to start a work-at-home business. I see so many aspiring work-at-home moms get stuck on the nitty gritty of their business plan, fretting over to-dos like creating a gorgeous business card or designing a perfect website.

To get stuck on tactical issues is to miss the point entirely!

While the nuts and bolts of marketing and operations (i.e. your business plan) are important, I promise you they won’t make or break you as an entrepreneur in the long run. The real deal breaker is whether or not you have the courage to get clear and honest about WHY you want to be a work-at-home business owner and what you hope to “get” out of that experience.

So before you write a business plan, do your “internal” homework. Then, after you figure out the “why,” move on to the “what.” How much money do you want to make? What kinds of people do you want to surround yourself with? Where do you want to live? How many hours a day do you want to be in front of the computer versus doing other activities, including spending time with the kids?

The most painstakingly researched and detailed business plan in the world won’t do a thing for the success of your business if you haven’t first determined what you really want from your work-at-home lifestyle.

2. Karri, one thing you say is that WAHM Success is About Uncovering Your Truth and Implementing Strategies Every Day to Stay Committed to That Truth. Do you have one or two tips to help moms learn how to find what their truth is?

3. In your opinion, What one thing holds moms back from being successful in a work at home business and do you have one tip that can help them get past this ‘roadblock’?

Many, many businesswomen I coach and consult with are afraid of not being “good enough.” This could be fear of not having a good enough business idea, fear of not having anything good enough to say on their blog, or just fear of not being good enough at anything to earn a living from it.

In general, little girls are not encouraged to take risks in order to further their talents and passions. Then, when it’s time to “act like a grownup” with our businesses, we choke. We’re not willing to invest the time and money necessary to “potentialize” as entrepreneurs.

We take our chips off the table, ultimately robbing our families, the world, and ourselves of something great.

To combat this, work-at-home moms must ask themselves, simply, “What’s the worst that can happen if I fail? (And I dislike the world fail so perhaps “fall” is a better word!). And would that “fall” be any more detrimental than if I got laid off from a job or spent the rest of my life working at something that drained me spiritually, emotionally and/or physically?

There is no perfect scenario in business. But there is perfect timing. And more often than not, that time is NOW.

Don’t forget to pick up your copy of Alpha WAHM Blueprint: An Empowerment Guide for Work-at-Home Moms!

P.S. Karri is having a ‘Comment Contest.’ Once she stops by, she’ll be watching for comments. Everyone that comments will be entered for a chance to win an eBook compilation of Karri’s popular compilation “99 Tips & Aha Moments to Grow Your Online Business (Rocket Science Not Included).”
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