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Kelly

Work at Home Moms Talk Radio #243

by Kelly on October 12, 2008

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We are three weeks away from our Fifth Anniversary at WAHM Talk Radio.  Want to wish our team and listeners a happy birthday?  Use our Listener’s Line! (214) 615-6505 ext 9115.

Contributing Host Sarah Zeldman brings us an incredible interview this week.

Maria Bailey is a Master Mom-Entrepreneur. She is a busy mother of four, the host of the popular radio show & podcast, Mom Talk Radio, Founder of BlueSuitMom.com - one of the original online resources for working mothers, the host of The Balancing Act TV Show on Lifetime TV, co-founder of Newbaby.com aka, “MySpace for New Moms,” the CEO of BSMMedia –an internationally recognized full-service marketing and media firm that specializes in marketing to moms. All this and she runs marathons too!

Other Resources Mentioned On The Show:

News & Upcoming Events

Have you seen the New LadyPens? LadyPens has been transformed and now offers free to use audio content as well as free reprint articles.  Check it out.

New Niche Podcast: Profitable Mommy Blogging. This new weekly podcast starts this Wednesday the 15th! Check out the daily blog here.

Morning Webinar with Rae Hoffman - Tuesday, October 14th at 10:30am.
Rae is going to talk with us about Wordpress and SEO.  She’ll answer as many questions as she can in one hour and she is going to be giving away a free copy of the Thesis Wordpress theme.  Subscribe to my personal list (below) for login info or just follow me on Twitter.

Do you have a question about how to get rolling with your business?  Use our Listener’s Line to call in your questions (Call my Listener’s Line at (214) 615-6505 ext 9115.) or feel free to email it to me.  Maybe I’ll answer your question on next week’s show.

 
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Marketing To Moms Is Not Child’s Play!

by Kelly on October 7, 2008

(This is a teaser post from Contributing Host Sarah Zeldman about next week’s feature interview.)

So you want to start a mommy blog, a parenting product review site, or sell your products and services to moms…  “No problem,” you think, “this should be easy…I already know the mom market because I am a mom!”

Think again my friend.

The mom market is more diverse and complex than you may have imagined.

Should you focus your marketing efforts on mothers in a certain region? Of a certain age? Or at certain stage of motherhood? Or perhaps by their interests?   The answer might surprise you…

You can find out the answer to these question and much more next week on Work-At-Home-Moms Talk Radio when I interview Maria Bailey author of  Trillion-Dollars Moms: Marketing to a New Generation of Mothers  and  Mom 3.0: Marketing WITH Today’s Mothers by Leveraging New Media & Technology

In this eye-opening interview Maria reveals:

  • Why it’s important to understand the generational differences between mothers today.
  • How to get the attention of cooperations who are looking to partner with mom bloggers to promote their companies products.
  • How to market products to a more “high end” mommy customer
  • Maria’s best business advice for mom- entrepreneurs
  • And more!

This is one interview you won’t want to miss! Maria Baliey is a Master Mom-Entrepreneur.  In addition to being the busy mother of four children, she is  the host of the popular radio show & Podcast — Mom Talk Radio,  Founder of BlueSuitMom.com - one of the original online resources for working mothers, the host of The Balancing Act TV Show on Lifetime TV,   Co-Founder of Newbaby.com aka, “MySpace for New Moms,” the CEO of BSMMedia –an internationally recognized full-service marketing and media firm that specializes in marketing to moms — all this and she runs marathons too!

Be sure to tune in next week to get the inside scoop on Marketing To Moms!

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A New Podcast for Mom Bloggers

by Kelly on October 7, 2008

Profitable Mommy Blogging is a brand new daily blog and weekly podcast for moms who want to earn an income from blogging, either for themselves or for others.

I’m proud to be launching this new niche podcast and will be co-hosting the show with a variety of mom bloggers, bringing you information on how to turn a profit with a blog.

Pop on over and be sure to subscribe to the RSS feed.  The first show comes out in about a week!

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Work at Home Moms Talk Radio #242

by Kelly on October 5, 2008

We are one month away from our Fifth Anniversary at WAHM Talk Radio.  Want to wish our team and listeners a happy birthday?  Use our Listener’s Line! (214) 615-6505 ext 9115.

My co-host this week is Annette Yen of Fun on the Ark.  Annette has been on the show before and she is a familiar face around the Work at Home Mom Community.

We talk about how she is doing in her direct sales business and get into some chatter about the social networks we love and others we’ve lost touch with.  She even talked me into joining Twitter Moms during our conversation.

News & Upcoming Events

Support a Great Cause & Grab Awesome Resources

Dan Reinhold of WAHumor is holding his great Autism Research Fundraiser again this year.  Donate just $25 and walk away with a huge bundle of business freebies.

Morning Webinar with Rae Hoffman.

On Tuesday, October 14th at 10:30am Rae is going to talk with us about Wordpress and SEO.  She’ll answer as many questions as she can in one hour and she is going to be giving away a free copy of the Thesis Wordpress theme.

Evening Webinar with Sandra Jensen

On Wednesday, October 15th at 9pm EST Sandra is going to be sharing her tips for ‘Shipping Christmas’ - Christmas goodies that is!  Do you want to send something yummy to a loved one far away?  Learn how to safeguard your package and get the goods to their destination in tact.

If you’re on my personal mailing list you’ll receive login info - or follow me on Twitter (@kellymccausey) for live invites.

Do you have a question about how to get rolling with your business?  Use our Listener’s Line to call in your questions (Call my Listener’s Line at (214) 615-6505 ext 9115.) or feel free to email it to me.  Maybe I’ll answer your question on next week’s show.

 
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Another Makeover for the WAHM Talk Radio Blog

by Kelly on October 5, 2008

Yes, I did just redesign this blog back in June. I knew it wasn’t a look I could stay happy with in the long term so this past week I went theme shopping again.

I’m a big fan of the Revolution Themes but I wanted to try something new.  My friend @sugarrae has been tweeting quite a bit about the Thesis theme and I decided to give it a try.

Speaking of the Revolution Themes, did you hear that the developer is going to stop selling these popular Wordpress themes at the end of October?  It’s true - and he is selling them at a great price for the rest of the month.  If you’ve been thinking about buying one or grabbing a developer’s license for the whole package, now is the time to grab it.

The Thesis theme is very clean looking which I love.  I have a personal preference for white space on my sites and it definitely delivers that.  You may be looking at this layout and thinking that it isn’t terribly different from many free themes available and you’re right about that.

The coolness of Thesis is actually found behind the scenes.  When Thesis is activated you get new areas in your admin panel that let you make quick changes to your website - like changing your whole site from a three column to a two column or even a one column.  You can instantly change the widths of all columns in one place and control the fonts and font sizes lickety-split.  No digging into the CSS, which is surely be welcome news to those who hate facing a complicated style sheet.

I initially purchased a single use license since I was just playing with Thesis for my own blog but I quickly went back to pay for the upgrade to a developer’s license.  I know that we’ll be using Thesis for clients over at FreshNets.

So what do you think of the new look here?  What would you like to see added to the blog?

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