Are you trying to advertise to work at home moms? Work at home advertising can be tough, but here’s some great advice:
Think about the great advertising campaigns that you have seen out there in the world beyond our WAHM Community. A company takes great care to create an advertising campaign and then they careful place their ads in several key locations – and they run them like crazy!
You see the same ad in several big magazines. You see it in newspapers. You see it on the internet. You see it on television. Over and over again. They saturate their market with their message.
And then they track it. They figure out if it is working – and why.
Advertising studies have shown that people respond better to advertising that they are exposed to over and over again.
Reprinted with permission from Advertising Moms, read the full article here.
Sun, Jan 10, 2010
Working at Home