Now that you have the established you can start your new project using the basic list in the Part 1 of this series Planning Your Projects: Basics on Getting Started, it’s time to move on to another step, the planning.
Whether you are taking on as a Do It Yourself or outsourcing it to someone else the planning of your project has to be mapped out. There are a few things that you must do before diving in to it.
Research is first and foremost in the planning stage of your project. Let me share with you a few basic research points:
- Find out as much as you can about similar products or services.
- Who is your target market and do they see a need for what you want to offer?
- What are similar products or services prices?
- Are these similar products or services, being offered with other promotions?
Obviously depending on what you are going to offer you can certainly add to this list of research points. For now I will break these down and explain why I believe these are the most important basics to start with.
Find out as much as you can about similar products or services
This is important to do. You want to know how saturated the market is with similar things. By do this it will also help you make your product or service unique to stand out from others.
Who is your target market and do they see a need for what you want to offer?
Do you know who your target market is? You will want to pick a few people in that market and ask questions to. It would not be a bad idea at this point to also see if they would be interested in reviewing your product or service once it’s completed for a testimonial, but I will cover that in the last part of this series.
What are similar products or services prices?
You certainly do not want to be over or under priced. Researching similar products and services will give you a better perspective on where to price yours.
Are these similar products or services, being offered with other promotions?
While you can allow your product or service to stand alone, it is always good to know if others with similar offers are adding anything in with theirs. This gives you an option to plan in special offers to accompany your product or service.
Once you have established your research, you will be ready to outline the project! Outlines are pretty straight forward but here are a few examples in case you get stuck writing it out.
- A Standard Business Outline by Tim Berry
- Small Business Plan Outline from QuickMBA.com
You can use a format like these or your own. Whatever you are comfortable with will work. Just make sure you do this, as it will make your project flow smoother for you or the person you outsourced.
Now is the time to hire a freelancer to work with or completely do your project or buy any programs you will need to do the project yourself.
It will really start feeling like your project is starting to come to life during the planning stage. Come back tomorrow for more on this series Planning Your Projects.
photo credit: Ajda Gregorčič






March 11th, 2010 at 2:19 pm
Chrissy, I'm in the planning stages of a big project I should have launched a month ago, and these tips are right on time. I find that I tend to get stuck in the planning stage. I need to move on to the outlining phase so that I can start taking action. Great tips!