PR: New Program Offers Publicity Tactics for Small Businesses

Penny Pinching Publicity Membership Service Offers Media Contacts, PR Info and More
 
Albany, NY-April 19, 2007- Be Heard Solutions has introduced a new membership based program for small business owners called Penny Pinching Publicity (www.pennypinchingpublicity.com). 
 
“If you’re not making the most of PR, you’re losing sales. Penny Pinching Publicity puts all the resources of a PR agency at your fingertips, and gives you all the tools you need to get free and credible exposure for your products, services, or company,” says Shannon Cherry, APR, MA, president of Be Heard Solutions and creator of the program.
 
The new membership site will offer a monthly newsletter filled with insider PR tips, as well as customizable press releases that businesses can use to promote products and services. Subscribers also receive media lists and requests from reporters who are looking to interview experts immediately for a story.
 
A recent study found that as many as 90% of the stories you read every day in the newspaper came about because someone sent a press release. “With this program, I give my members all of the tools they need to write and send out press releases that will bring them publicity,” says Cherry. “Publicity is the key to success for small businesses and it doesn’t have to break your budget.”
 
The first one hundred people to sign up will get the subscription for $9.95 a month. After that, the price will be $19.95 a month.
 
For more information, or to sign up for Penny Pinching Publicity, go to: http://www.pennypinchingpublicity.com/
 
About Be Heard Solutions (www.beheardsolutions.com), Based in the Capital Region of NY, Be Heard Solutions, a subsidiary of Cherry  Communications, is a strategic communications firm that works with businesses and nonprofits all over the country to develop results-oriented marketing and public relations programs. For more information, contact Shannon Cherry at 518-248-6592 or email: info@beheardsolutions.com.
 
Contact:
Shannon Cherry
518.248.6592
pr@cherrycommunications.com

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